Eric L. Model
MEDIA TRAVEL SPONSORSHIP LIFESTYLE MARKETING COMMUNITY LAW
“Helping You Be Contemporary in a Traditional Way”
Expertise – helping businesses, industries, media, communities and individuals “be contemporary in a traditional way” – offering the benefit of 40 years’ experience in media, marketing, community, collaborative problem solving, storytelling (“smart narrative making”), and related legal issues so that they can identify, leverage and monetize what makes them unique.
“Build A Journey Services and Strategies” Founder-Director, 2015-Present
Smart Services and Stratgies to Individuals, Businesses, Media and Communities (the “Journeys Into” Way)
“Smart Narrative Strategies“
Authenticity Strategist, Content Consultant and Producer, Facilitator, Blender, Alchemist and Smart Narrative Strategist to Business, Media, Communities and Individuals
(Explorations of the offbeat, off the beaten path, overlooked and forgotten”) Founder, 1997-Present
Multi-media aggregator and distributor of information and content on Americana, Canadiana Beer, Music of America, Retro-Hockey (Journeys into Hockey on XM Radio) and International. Distributed online through the gateway http://journeysinto.com – but separately also in the form podcast (http://www.conversationsontheroad.com), on Satellite Radio (XM); as a blog (http://www.ericontheroad.com), and the website (http://www.hiddenamerica.com) – www.hiddenamerica.com website was selected in 1999 as “Best of the Web” by U.S. News & World Reports.
Other Relevant Experience:
Left Jab (XM Satellite Radio, Channel 167) Director of Ancillary Services, 2006-2013
Coordinate maintenance and enhancement of website and podcast archives of weekly XM Radio Program. Also on-air personality, assistant Producer, and Program Sales (Sponsorship) for the program.
OTR Travel Information Services – “Events Online” (Online Information Services) Founder, 1986-1993
Pre-internet aggregator and distributor of information and content, distributed through Prodigy, Quantum/AOL, Western Union, Bell Canada, Delphi and Minitel.
Beyond the Interstate: Discovering the Hidden America 1989
Author, Published by John Wiley & Sons
“Lifestyle Marketing Law” – The Nonprofit Management Handbook 1995
Co-Author, published by John Wiley & Sons
“Around America” (Syndicated column) 1989-1990
Distributed by Tribune Media Services to 35 newspapers nationwide
“Hidden America” co-promotion and co-branding
Partner with USA Today and Dodge, and later with Chevrolet 1995-2000
Partner with Chevrolet through Friends Magazine 1987-1990
Partner with CUC International (HFS) & American Airlines (“Eventsamerica”) 1988-1990
Freelance Editorial Consultant and Contributor 1986-1990
Clients included CBS News, WOR-TV, Winnebago, Sesame Street Productions, American Airlines and Festivals Magazine.
XM Radio’s “Journeys into Hockey” 2008-Present
Host of a weekly interview segment on XM Satellite Radio Channel 204 (Hockey Channel) – through 2013 – ”dedicated to hockey’s offbeat, off the beaten path, overlooked and forgotten” (retro-hockey). Presently available as a podcast at http:journeysinto.com
XM Radio’s “Left Jab” 2006-2013
Correspondent to radio program providing regular segments on topics “off the beaten path” and “beyond the
Interstate”. Also an Assistant Producer, Program Sales (Sponsorship), and Director of Ancillary Services for the weekly program heard on Channel 167 XM Radio and also available at http://leftjabradio.com
“Road Across America” 1990-1994
Correspondent and contributor on program broadcast to 38 states on WOAI, San Antonio.
“Weekends on the Road” 1986- 1990
Contributor for stations in Ohio, Illinois and New York
Lifestyle Marketing Law 1994-Present
Attorney, Author, Instructor, Lecturer and Consultant in the area of legal issues flowing from Festivals, special events, sponsorship, marketing, heritage tourism and “lifestyle marketing.”. Assistant Professor of Lifestyle Marketing Law (Sports & Event Sponsorship Law) at Institute for Sports and Events Management of New York University (1994-96) (Certification: Sports and Event Management Institute – New York University)
New Jersey Main Street Convention & National Main Street Conference (National Trust for Historic Preservation), and communities
(Certification: N.J. Department of Community Affairs – Downtown Revitalization Institute)
“Journeys Into” Technical Assistance (The Hidden America Group) Founder, 1994-Present
Community and corporate consulting services
Advancing “public-private partnerships” involving media, travel, marketing and sponsorship services and communities – Helping to create business based on “authentic Americana” (Lifestyle Marketing) – available to communities and companies….Has included work with local communities, State Main Street Programs, and the National Trust for Historic Preservation.
“Letter from the Road”/”Weekends on the Road” 1986-1991
Self-published newsletter and travel club through OTR Travel Information Services
Law Degree from Seton Hall Law School, J.D.
Undergrad from Hobart College, B.A.
Admitted Attorney N.Y., N.J. & U.S. Supreme Court.
References and samples are available upon request